| In spring 2006, we were first certified by Oregon Tilth to USDA organic standards ("USDA organic"). Currently, only certified organic claims are regulated and enforced by US law in the pet food industry. All other, non-certified organic claims are not regulated and enforced by the US government and may be true or false as they have not been verified by an unbiased 3rd party. As one State compliance officer at CDFA (California Department of Food and Agriculture) wrote in 2008: It is buyer be ware of any pet food product that does not show that it is certified by one of the NOP certification agents.
The organic certification process includes the review of all products, organic certificates, and non-GMO statements of all ingredients used, as well as regular inspections of the production facility. Organic certification is your assurance that all ingredients are fully disclosed and that the manufacturing site is free of toxic chemicals which are commonly used in not certified organic pet food and human food manufacturing facilities. Use of the USDA organic seal is reserved for certified organic products containing at least 95% certified organic ingredients (ours contain more than 99% organic ingredients). Conventional ingredients cannot be used for certified organic products if organic versions are available (this is most always the case). A Green Seal certifying agent confirmed in May 2008 that USDA organic certification is the best and most credible label for pet and human food products, also in respect to any green claims. Green Seal is a third party certifier that uses stringent processes to verify green claims. Currently they do not have any standards available to certify food products for humans and pets. You can view our current organic certificate here:
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In December 2007, we were accepted as a member of Co-op America.
In Fall 2007, we were accredited as meeting the Better Business Bureau online standards. This accreditation recognizes our high business ethics and our commitment to reliable customer care.
In 2007, our treats received the "Stamp of Approval" from Animal Wellness Magazine. The editors of Animal Wellness recognized the superior quality of our hypoallergenic Veggie-Hides dog treats in their Product Picks section.
In 2006, we became members of the Organic Trade Association (OTA).
